About
The brand name DEJJEM, meaning "Always", encompasses a personal philosophy surrounding fashion as both an entity, industry, hobby and part of life. Exploring notions of ephemerality and inherent value, as well as nodding to Mediterranean culture, lifetstyle and beauty. DEJJEM invites people to “sit at the table” of culture, craft, and story. The experience mirrors an intimate dinner party, hosted by family or friends — familiar, sensory, layered and approachable. Inspired by the ornate and natural beauty of the Mediterranean, and made modern by an injection of Australian youthful flare, DEJJEM challenges the bounds of feminitiy in a fusion of tradition and moderninity.
At the heart of DEJJEM lies an understanding that while fashion will always be here, we should be consuming less for longer. DEJJEM pieces are made for savouring, ageing and wearing. Small runs, conciously sourced materials, fair labour and mindful production are all part of the transparent process of creating DEJJEM pieces. Design at DEJJEM starts with a feeling, inspiration or nostaliga, but always a feeling, which is translated into physciality through high quality fabrics and materials. Step into the world of DEJJEM with us and discover what it means to sit at the table.
